TENNIS.com
General Information
Editorial Mission
The No. 1 global destination for fans and enthusiasts looking to stay on top of the game, Tennis.com provides 24-hour match coverage in addition to breaking news, instantly updated scores and in-depth commentary from the game’s most recognized and respected writers. Racquet reviews, instructional video and features on world-class travel destinations round out the ultimate tennis portal for the largest online community of fans and enthusiasts.
Other Assets
The Tennis Media Company publishes monthly e-newsletters as well as a Daily e-Newsletter during the critical Grand Slam coverage. Sponsorships are available for our e-newsletters and custom digital campaigns can be created.
Podcasts are recorded on a regular basis where tennis.com experts discuss and debate the happenings within the world of tennis. Opportunities for integrated podcast sponsorships are available. We are happy to customize tailored programs.
Community Dialogue (aka “blogs”)
TennisWorld – Renowned tennis authority and Senior Editor Pete Bodo waxes on about the recent matches, tennis history, and even trends in pop culture in TennisWorld, updated several times daily.
Concrete Elbow – Steve Tignor, Executive Editor of Tennis Magazine, tackles all aspects of the pro game in Concrete Elbow.
TENNIS.com Editorial Overview
Exclusive Content and Features
Exclusive online reporting from tennis experts and editors - Live coverage from all four Grand Slams and other major tournaments (like BNP Paribas at Indian Wells) throughout the year, Live Chats during majors, player interviews and blogs, many custom communication opportunities at the peak times of the year for web traffic.
Instruction
Instructional tips from top coaches, pros and editors
Video instructional segments with advertising opportunities
Expert fitness tips for players of all ages and skill levels
Gear
An interactive guide to the latest racquets, shoes, accessories and more – all reviewed by tennis experts and players
Message Boards
Message boards for tennis lovers who want to interact with peers from around the world on topics ranging from the latest news and gossip to gear, travel, instruction and more
Resources for players looking for a facility, match, program, league, camp or tournament
Player Pages
Detailed player profile pages complete with bios, stats, pictures, quotes, recent match history and “head-to-head” info on key player match-ups.
Travel
A guide to the latest travel deals, camps & clinics, and resort reviews
Home to the popular Top 50 Tennis Resorts editorial feature as well as special sections like Women’s Weekends (buddy trips) and Tennis & Golf Getaways – appealing to those active affluents who play both golf and tennis
Fitness
An engaging section that enables the readers to amp up their game with fitness tips (including fighting fatigue, rules for recovery, and stretching) and nutrition (including weight loss tips, energy products, and the right foods for you).
Passing Shots Newsletter
Monthly e-blast to 35,000+ registered users, featuring the hottest tennis news plus special offers from marketing partners
Sponsorship - $3,000 per month (728x90 or 160x600)
User Profile
HH Income $100K+ = 43%
$500K+ Net Worth = 42%
Male/Female Ratio – 60/40
26% are 18-34 years old
57% are 25-54
Traffic
User session duration – 9:29 minutes
Unique visitors – 725,000 per month (1 million plus during key tournaments)
Average Monthly Page Views – 13 million
Average Monthly Impressions – 35 million
Ad Rates
300 x 250 - $20/thousand
728 x 90, 160 x 600 - $18/thousand
Video Pre-Roll - $35/thousand
Mobile ads - 313x50, $16.00 CPM
Custom Units – many available, please contact your Tennis Media sales representative or Adam Milner, Director of Digital Media & Advertising Sales at adam.milner@tennis.com
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