WATCH: Daniil Medvedev defeats Holger Rune in the 2023 Rome final

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Ever since Holger Rune said bonjour to the City of Lights, the 20-year-old has hit the ground running ahead of his Roland Garros campaign.

Fresh off a run to the final in Rome, all eyes are on the Dane as he seeks to continue his red-hot momentum into the biggest event of the clay-court season. Rune has racked up a 13-3 record after also reaching the final in Monte Carlo and lifting the trophy at an ATP 250 event in Munich.

The world No. 6 has said his biggest goal of the year is to win his first Grand Slam. And as one of the pre-tournament favorites, oddsmakers and pundits alike are tipping him for great things in Paris too.

“I mean, Paris is the main goal of the clay season,” Rune said in Rome. “I think I had the matches that I needed to be as well-prepared as possible.

“Now it is the last small things I want to do better the next time I stay in these big matches.”

Rune has been in high demand during his time in Paris, and on Thursday he took to social media bring fans along for a busy day of practice sessions and sponsor obligations.

First up on the itinerary was a photoshoot for Rolex, with Rune posting a behind-the-scenes snap from an upcoming campaign. The 20-year-old has been a Rolex ambassador since January, joining the likes of Roger Federer, Iga Swiatek, Carlos Alcaraz and more top players to sport the Swiss luxury timepieces.

“Making time,” he wrote, adding a clock emoji. Rune later shared a tweet as he picked up some shoes from apparel sponsor Nike, before finally getting some time to relax. “And now [home],” he captioned a photo of a balcony with a Parisian view, along with a few telling hashtags: #relaxation, #bestplace and #peace.

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Seeded No. 6, Rune will start his Roland Garros campaign against Christopher Eubanks in the first round. The terre battue has already been the site of his biggest Grand Slam success—he reached his lone major quarterfinal last year in Paris—but Rune has shown he’s eager to take the next step in his career.

“I want to win a Grand Slam this year. That's what I've said in the past, and I stick to that,” Rune said. “Obviously I hope it can be achieved at the French Open. If not, I hope to make it in the other two Grand Slams.

“First we start with one, then we see.”