While Serena Williams is rocking a one-legged bodysuit and Naomi Osaka is donning her own unique camouflage outfit, the rest of the Nike-sponsored women in the field are feeling their Australian Open NikeCourt kits.
From Elina Svitolina's TikTok to Belinca Bencic's photoshoot, the players in Melbourne are showing off.
Here's a closer look at what has gotten them so worked up.
The No. 5 seed was tested by Marie Bouzkova in her opener and will face Coco Gauff next.
Seeded No. 11, Bencic needed three sets to beat Lauren Davis and takes on veteran Svetlana Kuznetsova next.