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NEW YORK—“I love watching Monfils, but he’s a knucklehead”: these words were stated, in disgusted admiration, by a reporter sitting in the row behind me in the U.S. Open press room today.

81: Number of winners hit by Gael Monfils in his five-set, 4 hour, 48 minute loss to Juan Carlos Ferrero.

81: Number or errors made by Monfils in the same match.

“Maybe something is missing upstairs.”—Monfils, in his post-match press conference.

When Gael Monfils arrived on tour, fresh from almost winning the boys’ Grand Slam as a junior, he would look into the crowd between points. It wasn’t the generalized, target-less, thousand-mile stare that most players have perfected. The teenage Monfils, with a wide-lidded look of concern on his face, stared you right in the eye.

He doesn’t do that anymore. He also doesn’t rap to himself between points or beat his chest after winning the first game of a match. Nonetheless, he remains as aware of the audience as ever. And he remains as much an entertainer as he does a tennis player.

Today’s schedule, which featured Monfils second up on Armstrong and his countryman Jo-Wilfried Tsonga third up next door on the Grandstand, provided me with an opportunity to try to answer a question I’ve asked myself for a long time: Does my enjoyment of the flair and athleticism of these two Frenchmen outweigh my frustration with their inability to do anything significant with it? Put another way, do I like watching them or not?

It turned out to be a good day to ask this question, at least in the case of Monfils. His five-set loss to Ferrero was classic La Monf in every conceivable way. Here's a few of them:

—Up 4-3 in the first set, but down game point, Monfils decides to dive for an easy volley when he could have stood still and reached it. He misses the volley, loses the game, and loses the set.

—Down a break in the second set, Monfils finally grows visibly frustrated. He lets loose with a series rifled forehands that Ferrero can only stare at. Monfils wins the second.

—In the all-important third-set tiebreaker, Monfils plays measured but creative tennis and watches as Ferrero implodes at the end. Instead of keeping the heat on his demoralized opponent, though, Monfils moves farther back in the court and rallies passively. He loses the fourth set.

—Down 0-2 in the fifth set, Monfils stops trying. He hits his serve without bending his knees and goes for all-out winners on every shot. He wins four straight points to hold.

—Monfils plays an excellent game to get to 4-5 in the fifth, then makes two errors and concedes the match’s final game at love. After nearly five hours, he has played just well enough to lose. On the way to the net, he drops his racquet, applauds Ferrero, and gives him a broad smile and a hug. The audience members, all of them standing, have gotten their money’s worth.

Monfils is a big man who loves to play small. As far as French antecedents go, he may look a little like Yannick Noah, but he would be happier as Fabrice Santoro. He has the size and speed and leverage to attack, but he’s most comfortable roaming the court’s back reaches. He loses concentration easily and doesn’t have the killer drive to take a lead and run with it. Like another talented but less-than-fiercely-driven competitor, Marat Safin, Monfils ends up playing a lot of very close matches, and losing them.

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His compatriot, Jo-Wilfried Tsonga, is a harder case to crack, at least for me. On the surface, he seems to do most things right and use his obvious athletic gifts effectively. He’s a pioneer of the groundstroke-and-volley play that we once thought would be the game’s next evolutionary step. He punishes short balls, he uses his serve well, he finishes points at the net. When he’s going well, he can look unstoppable, as he did in the last three sets against Roger Federer at Wimbledon. But then he stops. Tsonga began his next match at Wimbledon, against Novak Djokovic, the same way, but he couldn’t sustain it even through one set.

Tsonga was on the Grandstand against Sergei Bubka (the pole vaulter’s son) today. The court, small and echo-y, is the perfect showcase for his bouncy, futuristic style and gun-crack shots. Like Monfils, Tsonga didn’t disappoint the crowd. In the set that I watched, he made a brilliant, no-look pickup at net. He gun-cracked a forehand smack onto the line. He hit an approach from behind the baseline and followed it all the way in for a jumping putaway. For good measure, he leaped the net on the full run after one point.

Tsonga went up 4-2 and had a chance for an insurance break. But he chose that moment to talk to someone in the crowd, to smile at an error, and generally to take a little mental vacation. It didn’t help. Tsonga couldn’t get his concentration back in the next game. Still smiling, but this time in frustration, he made three bad unforced errors, allowed Bubka back into one point with a too-soft volley, and was broken.

Tsonga ended his walkabout in time to salvage the set, and in truth he was never going to lose to the workmanlike Bubka. But as I watched Tsonga interact with the crowd, even as he helped his opponent stay in the set, I tried to imagine Rafael Nadal doing anything remotely like that in the same situation. I failed.

We love them; they drive us crazy. Which makes sense, because the thing about Tsonga and Monfils is that what we love about them is exactly what keeps them from winning more. I’ll let one example from Monfils’s epic today stand as an example. The score was 3-3 in the third-set tiebreaker; it was the biggest point of the match to that stage. Monfils pushed Ferrero back with a strong forehand; most pros, even the baseline-hugging pros of today, would have followed it forward. Monfils didn’t budge from his spot at the back of the court, so he was unable to knock off Ferrero’s floating return. Instead, Monfils watched it float, let it drop near the baseline, and then hit up on the ball with a crazy and seemingly unnecessary amount of extra topspin. The ball dive-bombed into the corner for a spectacular winner—a crowd-pleasing winner. Monfils should have moved in and ended the point with a simple volley. But if he had, we never would have gotten to see him hit the hot-dog topspin winner with extra moutarde.

“This one was very good,” Monfils said afterward about the match and the audience reaction. “It was very lovely. It was a good feeling. Even though I lost the match, it was a good feeling.”

Federer wants to win because he thinks he should. Nadal wants to win because he suffers with every defeat. Monfils and Tsonga play tennis to win, but they also play for the lovely moment, for the enjoyment of it, and because, win or lose, there are way worse jobs to have. With their shot-making and sportsmanship and knuckleheaded ways, they'll bring a smile to your face, and a palm to your forehead. How can you not like that?