The Business of Tennis

Novak Djokovic, Coco Gauff reveal Western & Southern Open will stay in Cincinnati

By David Kane Oct 10, 2023
The Business of Tennis

Coco Gauff tops Sportico's highest-paid female athletes list for third year running; Sabalenka, Keys make major jumps

By TENNIS.com Dec 04, 2025
The Business of Tennis

Aryna Sabalenka sets new WTA single-season prize money record

By TENNIS.com Nov 10, 2025
The Business of Tennis

Lululemon becomes official outfitter of the BNP Paribas Open in multiyear deal

By Stephanie Livaudais Nov 07, 2025
The Business of Tennis

New logos, please: The ATP becomes latest tennis org to rebrand in 2025

By Stephanie Livaudais Nov 06, 2025
The Business of Tennis

Jannik Sinner surpasses 50 million dollars in career prize money after winning Vienna

By John Berkok Oct 27, 2025
The Business of Tennis

Carlos Alcaraz, Jannik Sinner take their rivalry—and star power—on the road for 2026 “Super Match”

By Stephanie Livaudais Oct 24, 2025
The Business of Tennis

Saudi Arabia to host newly created 10th ATP Masters 1000 as early as 2028

By Associated Press Oct 23, 2025
The Business of Tennis

Carlos Alcaraz’s 2023 Wimbledon racquet just became the most expensive ever sold

By Stephanie Livaudais Oct 20, 2025
The Business of Tennis

ITF to change name to World Tennis in bid for "clearer identity"

By Associated Press Oct 16, 2025
The Business of Tennis

Novak Djokovic, Coco Gauff reveal Western & Southern Open will stay in Cincinnati

The combined 1000-level tournament had been rumored to be making a move to Charlotte, North Carolina, just before the 125th anniversary of the event.

ByDavid Kane

Published Oct 10, 2023

HIGHLIGHTS: N. Djokovic def. C. Alcaraz; Cincinnati F Win

Advertising

Midwest tennis fans, breathe a sigh of relief: Cincinnati is here to stay.

The Western & Southern Open dropped a star-studded video led by 2023 champions Novak Djokovic and Coco Gauff, who revealed that the combined 1000-level tournament would indeed remain at the Lindner Family Tennis Center—for its 125th anniversary in 2024 and beyond.

“I’ve won three of your trophies,” smiles Djokovic, who won one of the best matches of the season against Carlos Alcaraz in an unforgettable final. “I would love to win a fourth one in August.”

The event was equally auspicious for Gauff, who won her first WTA 1000 title in Mason to foreshadow her run to Grand Slam glory at the US Open.

“I’m so looking forward to defending my title and celebrating with you guys again,” said the 19-year-old Gauff. “Cincinnati will forever be special to me.”

Advertising

The tournament had been previously rumored to make a move following the 2023 tournament, with reports that Beemok Capital, run by Cincinnati and Charleston owner Ben Navarro—father of WTA player Emma Navarro—were looking to invest $400 million venue in Charlotte, North Carolina.

“Our process in other cities follows the same course we have taken in Greater Cincinnati, to both present the benefits of the tournament to the local community as well as evaluate the opportunities and constraints the region presents,” Beemok Capital said at the time. “We’ve had productive conversations with state and local representatives in Mason and the surrounding area and have made considerable efforts to develop a potential master plan to expand the event in its current location.”

Djokovic and Gauff announced that $200 million will be allocated to improving the Mason, Ohio Lindner Family Tennis Center, which has hosted the tournament since 1979 and welcomed over 200,000 fans to its grounds in 2023.

In 2025, the tournament will become the latest Masters 1000 event to become a two-week tournament, following the Mutua Madrid Open and Internazionali BNL d’Italia, which expanded to two weeks for the first time this spring.