Mardy Fish started reeling himself in to the finish this week. The doubles team christened Fish 'n' Rod by yours truly has been in full effect at the BB&T Atlanta Open. Fish and partner Andy Roddick, induced out of retirement at the prospect of helping his high-school chum polish off a career with highs and lows aplenty, won their first-round match in Hotlanta after Fish fell to Dudi Sela in singles action. The pair lost to Eric Butorac and Artem Sitak, 7-5, 6-2 in the quarterfinals.

What is at hand here is the formation of a legacy. Not the culmination, mind you, but the start. As Roddick, James Blake, John McEnroe, and others have shown before him, Fish's time with tennis will hardly cease when he hangs up his battle axes as a professional player.

Even so, he's well worth a proper sendoff. And that would be the case whether or not he had won seven singles titles, reached three major quarterfinals, and risen to a career-high No. 7 ranking. The Southern leg of his stateside farewell tour began with parting salutations from the likes of Roddick, John Isner, Bob and Mike Bryan, and Atlanta tournament director Eddie Gonzalez.

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"He's been huge for the Davis Cup team," said Mike Bryan. "He saved our butts a few times." Bob Bryan expounded on that, as he's often primed to do within their tandem, sharing that both injury and his daughter's birth saw Fish step in to play, and win, for Team USA in international play.

"As a tournament director, it did not break my heart when they said they wanted a wild card," Gonzalez said of the "Rod and Reel" duo, in what's surely one of the understatements of the year in tennis.

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They're all going to leave us, you know. Roger Federer, Venus and Serena Williams, Tommy Haas, and more. Nothing passes as quickly and quietly as the future, and then they're done. Here's the key: savor.

For now, here's to you, Mardy Fish. Do it your way, and do it up.

Follow Jon on Twitter @jonscott9. News tips gladly accepted. Just don't tell him how to serve.